Well, it’s time to throw that thing out. The big-box stores that America hates to love have taken note that the public is getting active—and they’ve amped up their fitness wear selections in stride, with some stores even designing their own labels or partnering with top brands.
We checked out dozens of customer reviews from across the country, did some in-house testing of our own, and compared the price, performance and style of big-box fitness brands. And what did we find? That while some fell flat, our favorite big-box stores delivered when it mattered. Does your go-to make the cut?
#3 JCPenney
Last year, Penney’s launched its own, private brand of performance wear that claimed to deliver “style and quality at a smart price.” And that’s exactly what happened. Xersion, available for men, women and kids, nails the basics—decent quality, good colors, fantastic price. And it's available right alongside your favorite pair of mom jeans.
Last year, Penney’s launched its own, private brand of performance wear that claimed to deliver “style and quality at a smart price.” And that’s exactly what happened. Xersion, available for men, women and kids, nails the basics—decent quality, good colors, fantastic price. And it's available right alongside your favorite pair of mom jeans.
Men's Xersion Core Running T-Shirt
Just like its women’s counterpart, this is your basic exercise shirt—done right. One reviewer raved about the cut especially, declaring that with this version, they finally hit the nail on the head.$20; jcpenney.com
#2 Walmart
Paper towels may be the first thing that you think to buy at Walmart, but these days active wear should be a close second. Partnering with Danskin, the designer fitness brand, Walmart introduced Danskin Now—high-quality, fashion-friendly, holy-crap-that’s-affordable active wear for women that needs to be tried to be believed.
Danskin Now Women’s Seamless Sports Bras, 2-Pack
Seamless sports bras are fantastic for low-impact activities—hiking, biking, climbing, yoga—and should be in every woman's dresser. And sure, you could opt for the $20 per pair option available most places. But at Walmart, pick up a two-pack (I repeat: TWO-PACK!) for $10. Same quality, same support, same style—better price.
$10; walmart.com
Danskin Now Women’s Dri-More Leggings
The little black legging has become as much of a staple as the little black dress—but a good pair can run you nearly the same price. Cue Danskin Now. While the fabric isn’t as high-tech as your pair of Lucy’s (it’s cotton, spandex), these leggings have gotten more than 500 five-stars reviews from women of all ages on Walmart.com, with owners raving about their quality and durability, comfort and flattering fit.
$8; walmart.com
#1 Target
Is anyone surprised? The big-box favorite is partnered with Champion—a time-trusted fitness brand that’s known for delivering on its quality, durability and price point. With options that start at swimwear and underwear and layer up until you’re ready to pound the pavement, Target is the ultimate one-stop shopping destination to get in shape—and take down your entire shopping list at the same time.

C9 by Champion Women's New High Impact Bra
A serious, high-impact sports bra is hard to find for cheap—especially if you’re, ahem, well endowed. But with a back enclosure, supported adjustable straps and modesty padding (to name only a few features), Champion’s new High Impact Bra gets the highest marks from its wearers (many of whom rock Ds or larger).
$22; target.com
C9 by Champion Men's Performance Boxer Brief
Athletic underwear may feel like a luxury—but it shouldn’t. Champion delivers on soft-to-the-touch, moisture-wicking briefs that keep their shape and keep you supported.
$10; target.com

C9 by Champion Women's Premium Run Short
“These are better than Lululemon shorts!” reviewers everywhere rave. In assorted colors, with built-in running underwear and a back zippered pocket, there’s no reason
not to pick up a pair…or four.
$25; target.com
Source
Just like its women’s counterpart, this is your basic exercise shirt—done right. One reviewer raved about the cut especially, declaring that with this version, they finally hit the nail on the head.$20; jcpenney.com
#2 Walmart
Paper towels may be the first thing that you think to buy at Walmart, but these days active wear should be a close second. Partnering with Danskin, the designer fitness brand, Walmart introduced Danskin Now—high-quality, fashion-friendly, holy-crap-that’s-affordable active wear for women that needs to be tried to be believed.
Seamless sports bras are fantastic for low-impact activities—hiking, biking, climbing, yoga—and should be in every woman's dresser. And sure, you could opt for the $20 per pair option available most places. But at Walmart, pick up a two-pack (I repeat: TWO-PACK!) for $10. Same quality, same support, same style—better price.
$10; walmart.com
The little black legging has become as much of a staple as the little black dress—but a good pair can run you nearly the same price. Cue Danskin Now. While the fabric isn’t as high-tech as your pair of Lucy’s (it’s cotton, spandex), these leggings have gotten more than 500 five-stars reviews from women of all ages on Walmart.com, with owners raving about their quality and durability, comfort and flattering fit.
$8; walmart.com
#1 Target
Is anyone surprised? The big-box favorite is partnered with Champion—a time-trusted fitness brand that’s known for delivering on its quality, durability and price point. With options that start at swimwear and underwear and layer up until you’re ready to pound the pavement, Target is the ultimate one-stop shopping destination to get in shape—and take down your entire shopping list at the same time.
C9 by Champion Women's New High Impact Bra
A serious, high-impact sports bra is hard to find for cheap—especially if you’re, ahem, well endowed. But with a back enclosure, supported adjustable straps and modesty padding (to name only a few features), Champion’s new High Impact Bra gets the highest marks from its wearers (many of whom rock Ds or larger).
C9 by Champion Men's Performance Boxer Brief
Athletic underwear may feel like a luxury—but it shouldn’t. Champion delivers on soft-to-the-touch, moisture-wicking briefs that keep their shape and keep you supported.
$10; target.com
C9 by Champion Women's Premium Run Short
“These are better than Lululemon shorts!” reviewers everywhere rave. In assorted colors, with built-in running underwear and a back zippered pocket, there’s no reason
not to pick up a pair…or four.
$25; target.com
Source